March 3, 2017
Elan Financial Services (Elan) in 2016 partnered with 79 new financial institutions to offer agent credit card solutions. From banks and brokerages to savings and loans and credit unions, these new relationships cover over two million customers and members.
A number of factors in the marketplace increased consideration for financial institutions to work with Elan, including: an ultra-aggressive card rewards environment, continually increasing compliance burdens, increasing focus on efficiency, and the digital technology expectations of cardmembers. These factors, among others, motivated a growing number of financial institutions to utilize Elan’s solutions.
“An increasing number of financial institutions are interested in ways to improve their credit card programs and make them more competitive with national issuers; Elan specializes in these solutions” said Matt Carpenter, Market Director at Elan. “We work with our partner financial institutions to get the right card products delivered through multiple channels to as many qualified potential cardmembers as possible.”
Elan continued to aggressively invest in its agent financial institution program during 2016, making improvements to benefit both existing cardmembers and Elan’s 1,400+ current active financial institution partners.
Tools to help consumers learn how to manage credit, including free credit scores and a revamped credit education website, Smart Credit Matters (www.smartcreditmatters.com).
Increased access to digital innovations, including: text alert capabilities, fingerprint authentication for mobile applications, support of additional digital wallets, and geolocation.
Upgrades to Elan’s online partner integration tool to help partners manage the card business with the addition of a reward card microsite, peer group comparison tools, survey capabilities, and increased training assets.
"We work with our partner financial institutions to get the right card products delivered through multiple channels to as many qualified potential cardmembers as possible."
These examples highlight Elan’s continued commitment to provide its partner financial institutions with leading products and services for their customers and members. Expect more exciting enhancements from Elan in 2017 as Elan strives to remain the industry’s most trusted and respected agent credit card provider.